Exhibition: Objectively better

From September 22, 2011 in the public areas of the CDI – Centro Diagnostico Italiano (Via Saint Bon , 20 - Milan), many youthful ideas on things that care and the care for things. The exhibition "Objectively better. Caring: ideas for a greater well-being" is sponsored by Bracco Foundation in collaboration with Domus Academy and the CDI, and is the second appointment in an organic and ambitious project.

The exhibition, open until December 31, displays the results of the workshop "The care of things" from the Masters in Design and in Interaction Design organised in 2011 by the Domus Academy. The workshop, in collaboration with the foundation, contains a concept that challenges the field of design. Young designers questioned themselves on the subjects of aesthetics, functions, the relationship between sustainability and contented consumption, focusing on the theme of caring, imagining new products, new attitudes, and most importantly, new emotions.

These team of young designers conceived new and original solutions, unusual but well-structured, that tackled and met with originality the often fatiguing requirements of contemporary life.


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